The book \ "Marketing is easier than you think \"

The book \ "Marketing is easier than you think \"

Book \ "Marketing is easier than you think (150 practical techniques for successful sales and marketing) " Author: Majid Shahidi Publisher This book is recommended to entrepreneurs, salespeople, marketers, visitors, secretaries, CEOs, sales and marketing personnel, this book is recommended for entrepreneurs, salespeople, marketers, visitors, secretaries, CEOs, sales and marketing staff. Be.

Excerpts from the book

\ "Today's marketer and salesperson must be knowledgeable, proficient, alert and professional in a word, to differentiate their position among other marketers and salespeople And thus stay in the competition. Therefore, this book aims to equip you with techniques and tools to celebrate your success as a marketer and salesperson. This book is one of those books that if If you have a marketing career in mind for your career, you should always have a copy with you, something like a handbook for professional marketing and sales.

Some Tips: • Plan ahead for each of your phone conversations, first practice the whole conversation in your mind, imagine that you have already succeeded in this task and now you want to repeat this success. • In the first contact with a secretary, use something polite and quick, for example, \ "Mr. Jafari, please " and use negatively charged phrases such as \ "I'm sorry to bother you " or \ Do not use "Do not be tired". • If the customer b If you call, it is suggested that you answer him on the third bell; sooner, he will show himself too eager and later it will be considered disrespectful. • If the tone of your voice is inappropriate You may receive an inappropriate answer. In most cases, by getting an optimistic and confident tone of voice, you can get others to agree with you. • In open, polite, honest, logical, dominant, secretive, fair and Be patient, make good eye contact and do not get into personal and family matters. • Three-quarters of customers' decisions to buy goods or services are made at the point of purchase. • 98% of the shopping process is emotional and only 2% It's logical. So the customer should like you to buy. • The first 5 seconds of each appointment are more important than the next 5 minutes. So take the impact of the first appointment seriously. • 55% of an effective communication depends on appearance and body language, 38% on the type of speech and use of words and only 7% on the content of the speech. So pay attention to your body language and the other party. • And ... \ "\

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